Marketing ROI Calculator
Turn spend, leads, and close rate into a clear view of marketing return.
About this tool
What it's for
Marketing spend is easy to question and hard to defend. This calculator connects spend to pipeline and revenue, so you can see what's actually working and where another dollar would go furthest.
Best for: Owners and marketers who need to prove — or improve — marketing's return.
Related: Lead Generation →
How to use it
Three steps to your number
- 01
Enter your monthly marketing spend and average deal value.
- 02
Add your lead-to-customer conversion rate.
- 03
See the revenue, ROI, and cost-per-acquisition your numbers imply.
Your estimate
- New customers / month
- 8
- Monthly revenue
- $16,000
- Cost per acquisition
- $375
- Marketing ROI
- 433%
Email these results to yourself
Estimates are indicative. Book a Discovery Call for a precise quote.
Why it's useful
What you get out of it
Defend the budget
Tie marketing spend to revenue, not vanity metrics.
Find the leverage
See whether conversion or volume is your real constraint.
Plan with confidence
Model the impact of spending more — or spending smarter.
